About

April Price | Founder & Creative Director

ABOUT THE CREATIVE

April Price is the Founder and Creative Director of A.Priceless & Co. Her southern roots in Port Arthur, Texas instilled in her a unique blend of sweet charm, fierce ambition, and a love for over-the-top glam.

The Multi-Passionate Visionary

April’s professional journey is anything but ordinary. Balancing brilliant technical skills as a Network Engineer with a sharp business mind as a Property & Casualty Insurance Sales Advisor, she brings an unmatched level of precision to the creative world.

The Curated Aesthetic

Beyond the corporate landscape, April's lifelong passion lies in fashion, interiors, and styling. Known for her natural ability to move seamlessly between corporate strategy and high-end design, she has styled celebrity clientele and transformed spaces with her signature elevated touch.

The Brand Philosophy

A.Priceless & Co. was born to help women build an intentional lifestyle. Through thoughtfully selected fashion, home accents, and fragrances, April invites you to embrace an elevated way of living.

Luxury is living beautifully, confidently, and unapologetically.

XOXO, April💋